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Technical SEO and site performance

The technical groundwork that decides whether the site you paid for ever gets found. This is engineering work, not a marketing retainer.

Technical SEO is part of every website we ship, not a separate invoice. It's the engineering underneath the design: how the site is structured, how quickly it loads, and whether search engines can read it. We can't guarantee search positions or rankings, and we won't pretend to.

What's included

  • Technical SEO and clean site architecture
  • Core Web Vitals and page speed optimisation
  • Schema / structured data markup
  • Sitemap submission and index monitoring
  • Image, font and asset optimisation
  • Redirect mapping on rebuilds and migrations

Included on every build we ship

Technical, not marketing

This is engineering work: site architecture, crawlability, structured data, Core Web Vitals, redirect mapping. We are not selling you a monthly content retainer, because we are not a marketing agency.

Included on every build

Clean heading structure, meta and canonical tags, schema markup, an XML sitemap submitted to Google, and optimised images and fonts. You should not have to pay extra for a site that search engines can read.

Rebuilds and migrations

The fastest way to lose your rankings is a rebuild with no redirect plan. When we replace an existing site we map the old URLs to the new ones so the authority you have built up comes with you.

What a fast page means to Google

Google publishes three Core Web Vitals and the thresholds it counts as good. They are the targets we build towards. They are Google's published numbers, not a score we're claiming for your site.

  1. LCP

    ≤ 2.5 s

    Largest Contentful Paint

    How long the biggest thing on the screen, usually the main image or headline, takes to appear.

  2. INP

    ≤ 200 ms

    Interaction to Next Paint

    How quickly the page responds when someone taps, clicks or types.

  3. CLS

    ≤ 0.1

    Cumulative Layout Shift

    How much the layout jumps around while it loads. Lower is steadier.

Heading structurethis page

  • H1Technical SEO and site performance
  • H2What's included
  • H3Technical, not marketing
  • H3Included on every build
  • H3Rebuilds and migrations
  • H2What a fast page means to Google
  • H2Questions

Core Web VitalsGoogle's "good" thresholds

LCP≤ 2.5 sLargest Contentful Paint
INP≤ 200 msInteraction to Next Paint
CLS≤ 0.1Cumulative Layout Shift

Structured datafrom this site

"@type": ["ProfessionalService", "LocalBusiness"], "name": "Lemon Media", "address": { "addressLocality": "Lenasia", "addressRegion": "Gauteng" }, "areaServed": "South Africa"

Rebuilding without losing ground

When we rebuilt this website, every old WordPress address (the old about, contact, services, portfolio and legal pages) was mapped to its new page with a permanent redirect, so links and search history carried across.

That's the same redirect mapping we do on every rebuild and migration we take on.

How the work runs

The same terms on every project, so you know where you stand before you pay a deposit.

  • Fixed quote

    Quoted off your specification as a fixed figure, valid for ten working days.

  • 50% deposit

    A 50% deposit starts the work. The balance is due before handover.

  • Three revisions

    Up to three rounds of changes per page during design, as standard.

  • Real devices

    Tested on real devices rather than a browser resize.

  • Full handover

    Every credential, access detail and document handed over, plus training.

  • Two-day check

    Two working days after go-live to flag anything before we call it done.

Read the full terms

Recent work

See the work

Questions

Will my website be optimised for search engines?

Yes. Technical SEO is part of every build: clean site structure, meta and heading hierarchy, structured data, image optimisation and sitemap submission to Google. If you want an ongoing campaign beyond the build, we'll scope that separately.

Do you offer monthly SEO packages?

We're not a marketing agency, so we don't sell content retainers. Technical SEO is built into every site we ship. We can assist with additional SEO work aimed at higher traffic, and if you want an ongoing campaign beyond the build, we'll scope and quote that separately.

Will rebuilding my website lose my Google rankings?

A rebuild with no redirect plan is the fastest way to lose rankings. When we replace an existing site we map the old URLs to the new ones so the authority you've built up comes with you.

Can you guarantee a first-page ranking?

No, and nobody honestly can. We build the technical groundwork search engines need: meta tags and descriptions, site structure, structured data, sitemaps and fast pages. Rankings depend on far more than the build.

Taking on new projects

Let's build something sharp

Tell us what you need. We'll come back with a clear scope, a fixed quote and a realistic timeline, usually within one working day.

info@lemonmedia.co.za